01 the "dual governance" work has achieved remarkable results
Since the second half of 2023, the State Administration of Radio, Film and Television and other departments have jointly carried out complex governance actions (also known as "double governance" work) for the three major fields of cable TV, IPTV and Internet TV, and achieved positive results by the end of 2023.
In 2024, the "dual governance" will enter a stage of continuous deepening. On July 4, the State Administration of Radio and Television and the Ministry of Industry and Information Technology issued the Second and third phase work Plan for Controlling complex TV operations.
On July 29, the State Administration of Radio and Television jointly with the Publicity Department of the Central Committee, the Central Internet and Information Office, the Ministry of Industry and Information Technology, the Ministry of Commerce, the Ministry of Culture and Tourism, the General Administration of Market Supervision and Administration, the Central Radio and Television Group, the China Consumers Association and other departments and units, held a stage summary and deployment of the management of TV "doll" charging and operation complex work.
The meeting informed the progress and effectiveness of the second stage of work on controlling the complicated charging and operation of TV "nesting dolls". In the first half of this year, all relevant departments cooperated with each other, and all types of subjects on the governance chain went all out to successfully complete the objectives and tasks of the second stage. As of June 30, 16,200 hotels with software upgrade conditions in the national Party and government conference designated hotels, three-star and above hotels, and seven pilot provinces and cities hotels have all completed the governance work, and 2.52 million hotel rooms have realized convenient watching TV. ".....................
Sarft's weekly monitoring of the implementation of governance shows that in terms of the "doll" fee, the pass rate of all indicators is more than 96%, of which the pass rate of key indicators such as the record of the fee package and the number of paid single pieces has reached 100%; In terms of complex operation, no violations were found in indicators such as watching live broadcasts, boot duration, and boot advertisements. According to the survey and evaluation report of the China Consumers Association, 97.9% of users said that the operation of hotel TV is generally easy.
02 the circle moves a variety of measures to help the policy landing, optimize the hotel TV audio-visual experience upgrade
Since the implementation of the double governance policy, the circle has implemented the double governance transformation for dozens of hotels under the hotel management group. The time between turning on the TV in the guest room and entering the CCTV1 broadcast is no more than 35 seconds; In the welcome mode, the customized TV system content icon, watching TV (live) icon is in a more obvious position, and guests can freely choose to watch live TV or view other information services of the hotel; On demand, Circular motion provides a large number of copyright chain clear high-definition movie documentaries for guests to choose; The TV remote control independently developed and designed to obtain the invention patent supports one-click switching to watch live TV.
Round move multiple measures and excellent help the hotel to complete the stage goal of "double governance". In line with policy supervision, it also greatly improves the experience and service satisfaction of hotel guests.
03 the new stage of new goals, active exploration
According to the second and third stage work Program of Controlling complex TV operation. The next stage will solve a remote control to watch TV, set-top box built-in integration, the establishment of a long-term regulatory mechanism for full dual governance, and further promote the high-quality development of the television audiovisual industry. As a professional hotel technology service provider and the industry's leading interactive TV system service for hotel rooms, we closely follow the pain points and needs of policy eye raising customers and actively explore new solutions in line with the new stage.
